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Number 43

How does technical analysis
fit into your trading system?


Good investment strategies are based on the big picture. Not just a snapshot.

To get the big picture on the companies you want to invest in, you should use both fundamental analysis and technical analysis.

Fundamental analysis

Fundamental analysis provides you with "fundamental" information about companies in comparison to similar companies.This includes information about economic factors that could influence their performance (share value). Fundamental analysis can give you indications about whether or not a particular company is sustaining positive growth. For more information on the basics of fundamental analysis click here.

Technical analysis

Technical analysis is the study of charts and price trends. It is the part of your trading system that helps you to determine when to buy or sell. The fact that a company is "good" isn't an indicator of whether or not it is a good time to buy shares in it.

Technical analysis can also help you to expand your trading repertoire. For example, it can be used to provide excellent opportunities for swing trading on fundamentally solid companies that trade within large ranges.

A little history on technical analysis

"Technical analysis is perhaps the oldest device designed to beat the market. It has secular history given that its origins can be traced to the seminal articles published by Charles H. Dow in the Wall Street Journal between 1900 and 1902, and its basic concepts became popular after contributions by Hamilton (1922) and Rhea (1932). A complete jargon of words and pictures has been developed since then and many traders, nowadays, take their buying and selling decisions on the basis of technical analysis results appearing on their screen." Cesari and Cremonini (2003)

Most of today's technical analysis is based on Charles Dow's market observations and Dow Theory. When Charles Dow published his observations at the end of the 19th century in the Wall Street Journal he, unfortunately, did not name his observations. His theory was named "Dow Theory" by later chartists and it is Dow Theory in which modern technical analysis has its roots.

Dow Theory is based on the philosophy that market prices reflect every significant factor that affects supply and demand - volume of trade, fluctuations in exchange rates, commodity prices, bank rates, and so on. In other words, the daily closing price reflects the psychology of all players involved in a particular marketplace - or the combined judgment of all market participants.

The goal of the theory is to determine changes in the major trends or movements of the market. Markets tend to move in the direction of a trend once it becomes established, until it demonstrates a reversal. Dow theory is interested in the direction of a trend and doesn't offer any forecasting ability for determining the ultimate duration of a trend. Dow theory has been successful in identifying 68 per cent of the major trends over the years.

Dow's original "trend following" system highlighted the following points:
• Classification of a trend
• Principles of confirmation or divergence
• Use of volume to confirm trends
• Use of percentage retracement
• Recognition of major bull and bear markets
• Signaling the large central section of important market moves

It is with these observations that the understanding of trend becomes one of the most important concepts in technical analysis.

Trends

There are three directions a trend can have:

• Uptrend - successively higher peaks (highs) and higher troughs (lows)
• Downtrend - successively lower peaks and troughs
• Sideways Channel - peaks and troughs don't successively rise or fall

Each market trend has three parts, which are compared to tides, waves and ripples.

• The primary (major trend) or tide is a long term trend lasting from a year to several years.
• The secondary trend (or mid-term trend) or wave, lasts three weeks to three months and represents corrections of one third to two thirds of the previous movement - most often fifty percent of the movement.
• The minor trends (short-term trends) or insignificant ripples, last less than three weeks and represent fluctuations in the secondary trend.

Understanding the theory behind trends will help you stay on the right side of the trend. Technical analysis is the art of defining the direction of the trend by using charts and charting techniques. This allows the investor to buy when the price is rising and sell when it begins to fall.

Quick steps to analyzing an opportunity

These steps should always be the same regardless of the stock you are assessing.

Step1. Determine whether or not the company is fundamentally sound? (don't forget to compare your company with it's primary competitors)

Apply fundamental checklist.

If yes, proceed to Step 2

Step 2. Is this a good time to buy/sell this company's stock?

Apply technical checklist

Sample technical analysis checklist for your trading system

Example Technical Stock Check List
Stock: BUY/SELL Rating: insert total point score Date:
date of checklist
Confirming:
total posistive points
Negating:
total negative points
Trending Indicators (indicators based on trend)
Example: Trend indicator 1
Trendlines
Example: uptrending +1 Example: downtrending -1

Trend indicator 2

(insert indicators as needed)

   

Trend indicator 3

(insert indicators as needed)

   
It is advised to at a minimum include trendlines. Trendlines are also important with other indicators to show convergences and divergences. Also when trading a stock that is trending these are very useful type of indicators while they are less effective in range bound situations.
For more information on more indicators click here
Patterns (chart patterns)
Example: Candlestick patterns +1 for strong pattern,
+0.5 for weak pattern
-1 for strong pattern,
-0.5 for weak pattern
Example: Chart patterns +1 for strong pattern,
+0.5 for weak pattern
-1 for strong pattern,
-0.5 for weak pattern
Click for more information on more candlesticks or some basic chart patterns
Volume Indicators (indicators based on volume)
Example: Volume (Dow) Example: +1 for positive trend Example: -1 for negative trend

Volume indicator 2

(insert indicators as needed)

   

Volume indicator 3

(insert indicators as needed)

   
It is advised to at a minimum include volume, other volume indicators such as OBV, PVT can be included as well based on the needs of the trader. For more information on more indicators click here
Overbought/Oversold indicators
Example: Stochastics    

Indicator 2

(insert indicators as needed)

   

Indicator 3

(insert indicators as needed)

   
When trading a range bound stock these types of indicators are very useful, these are less effective for trending stocks. For more information on more indicators click here
Strength Indicators (momentum indicator)
Example: RSI    

Indicator 2

(insert indicators as needed)

   

Indicator 3

(insert indicators as needed)

   
Strength indicators tend to reveal good examples of convergences and divergences which can help warn of a change in trend. For more information on more indicators click here
______________________________________________________________________
Total Points score: Positive points: Negative points:

Notices or assumptions:

• It is assumed that every trader has a different philosophy and level of trading risk depending on their experience and knowledge.
• Novice traders should "paper trade" until they can confidently answer questions about why it is a good time to buy or sell a stock. Paper trading can help to remove emotion from the decision making process and assist new traders in building good research methodology right from the start.
• When looking at a potential stock for investment, a checklist is important. Checklists ensure that you have done your due diligence prior to making a decision to buy or sell. An investor should have two checklists, one for fundamentals and one for technical analysis.

The fundamental checklist will represent whether the company is solid or not. The technical checklist will represent whether it is a good time to buy/sell the company or not.

Reading this section about internal and external fundamental drivers, as well as the following valuation methods will be useful if you are not familiar with fundamental analysis.

Each investor should modify their checklist to meet their needs and risk requirements. It is also important to test your system and it is advisable to paper trade a system rather than back-test your system. The reasoning behind paper trading versus back-testing is that back-testing removes the human factor which is extremely important.

Your checklist should also have a "reason to buy" score as well as a "reason to sell" score. It is the technical analysis part of an investing system where the trader can maximize their investment potential and beat the market average. The ability to buy or sell a stock when the trend has changed is a powerful tool. It's when you sell that you make or lose your profits.

Tips

• Don't fight the market, you won't win
• Don't fight the trend, see #1.
• Sell when you are wrong, better to loose 5% than 50%.
• Don't sell right away when you are right! Wait till the trend weakens or changes. This pays for your wrongs and your bragging rights.
• The market is always right even when you are convinced you are.
• Don't trade with your emotions, thinking someday it will come back up is not a sound investment strategy. Build a checklist and stick with it, when you are wrong fix your checklist and get out early. It is the long term that is important.

ChartFilter Tips

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Fundamentals and Technical Handbook

We've taken the indicators and fundamental reports from the ChartFilter website and put them all together in this printable, 190-page PDF (Adobe Acrobat) e-book for just $24.95. See sample

A  Guide to Trend

A great place to start! An introduction to technical analysis with a focus on understanding trend, trend indicators and setting up a trading system, 50-page PDF (Adobe Acrobat) e-book for just $19.95. See sample

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